Search Engine Optimization, Analytics, and Advertising
The difference between a good website and a great website is a great designer. The difference between a website that doesn't make money and a website that turns clicks into dollars is having the right marketer who knows how to use search engine optimization, analytics, and Advertising.
Search Engine Optimization
Search Engine optimization is the act of tailoring your website to what search engines are looking for in order to be higher when people search for "your company's name" or "your industry". Internet research shows that the website of a small business should attain about 70% of its visitors from search engines, so search engine optimization is one of the most important elements of web design and it can determine whether your site will be successful or not.
In order to do this, we use various methods of making your site more attractive to crawlers, the autonomous systems large search engines use to find information on your website. We also do a large amount of site submissions and creating links within valid directories, as well as getting your site attached to your address in sites such as Google Maps.
Webpage Analytics
Keith Technologies also provides Web Analytics with every site we create. Web Analytics is a service, which tracks where your visitors are coming from, what they're looking at, how long they're staying and whether they're leaving. We allow you to view a report of your visitors, while we also analyze your visitors to make sure you're getting the most for your money.
The information we can gather from our Web Analytics services includes:
- How Many Visitors arrived at your site
- How the visitor found the page(search, typing in the URL, Link from another site)
- Where the visitor is from
- How long the visitor stays on each page
- Which page the customer leaves from
- Whether the customer is new or returning
- And many more
Internet Advertising
